About Sri Srinivasa Spicy Brand Masala – Food & Beverages in Coimbatore
Sri Srinivasa Spicy Brand Masala is tucked away at 52-B, East Kongalamman Kovil Street. If you know the area, you know the street is named after the temple nearby. It’s a local spot where people walk by every day on their way to pray or go to the market. We’ve been focusing on masala for quite a while now. The smell of roasted chilies and turmeric is usually hanging in the air around our place. It’s not a massive factory. It’s a more personal operation where we handle the mixing and packing ourselves. We have some regular customers who have been buying from us for years. They like the way we do things here. We don't have a big corporate structure or fancy offices. It’s just a shop where the work gets done. Sometimes the street gets very crowded during festival times, which makes moving our goods a bit tricky, but we’ve learned to work around it. We don't use a lot of fancy words to describe what we do. We just make masala and sell it. It’s honest work that keeps us busy from morning until evening. Most of our days are spent weighing out powders or sealing bags. It is a bit repetitive, but there's a certain rhythm to it that we've grown to like over the years. We take it slow and just worry about the batches we are making that day.
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