Shah Alloys

Our place is in Naroda, over at A/25-293 in Krishnanagar. It’s a busy industrial and residential mix around this part of town. Shah Alloys has been part of this neighborhood for quite a while. We don't have a giant warehouse or a flashy office, just our small spot in the building block. Naroda can get pretty loud with all the trucks and traffic passing by, but you get used to the noise after a few weeks. We deal with the metal trade, mostly focusing on alloys. It is a lot of back-and-forth communication with different people all day long. We spend our mornings checking what we have in stock and what is heading out to the customers. It is not glamorous work by any means, but it is what we know how to do. The office is a bit cramped sometimes because we have so many papers and metal samples lying around on the desks. We try to keep it organized, but things get busy and messy very quickly. We don’t use any of those big marketing words or slogans. We just tell people what we have available and what the price is. If you are looking for us, we are right in the middle of Krishnanagar. We’ve seen many businesses come and go in Naroda over the years, but we have managed to stay put. It is about being consistent and showing up every day. We drink a lot of tea and talk to the drivers who come by to pick things up.