About Sriram Rathnam Foods – Food & Beverages in Vellore
You can find us at 54, Heber Road in Beemanagar. It is a busy part of the city, and there is always something going on outside our windows. We start our work quite early because in the food business, you can't afford to be late. The smell of whatever we are processing that day usually fills the whole street. Some of the neighbors say they can tell what time it is just by the scent coming from our kitchen area. We have a small group of workers who are like family. We’ve gone through a lot of ups and downs together, especially when the costs of ingredients go up or when a machine breaks down right in the middle of a big batch. We don’t have a big marketing budget or a team of people doing social media. Most of our energy goes into making sure the food is handled correctly and the packaging is tight. The floor is usually a bit slippery by mid-afternoon, so we have to be careful. We use a lot of local ingredients that we get from the main market nearby. Every evening, we sit down for ten minutes to figure out the plan for the next day. It’s a lot of physical work, lifting heavy pots and moving crates around, but we are used to it. It’s just how we make our living here and we like it.
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