About Colorlands – Coating & Finishing in New Delhi
You can find us at F 14 in Connought Place. It’s right in the middle of everything, which means it’s always busy outside. Colorlands has been here for a bit now. We aren't a big fancy gallery. It’s more of a shop where we deal with paints and supplies. The floors have a few stains on them, but that’s expected in our line of work. We don't spend much on advertising. Most people find us because they’re walking through the circle and happen to see the sign. The building is old, so the pipes sometimes make noise, but we’ve gotten used to it. We don't have a big staff. It is usually just one or two of us behind the counter. We spend our time checking inventory and talking to the regulars who come in. We don't use any high-pressure sales tactics. If you want some paint, we show you what we have. It’s a very straightforward way of doing business. We aren't trying to be a lifestyle brand or anything like that. We are just a local shop in a famous part of town. Sometimes the traffic is so bad we just stay late and wait for it to clear. We have a small radio that plays the news most mornings. It’s a simple setup, but it works for us. We like the pace of things here. It keeps us on our toes without being too much.
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