About Paradise Kesar Company – Food & Beverages in Anantnag
Paradise Kesar Company is based right in Namlabal, Pampore. If you know anything about this area, you know it is all about the fields. My family has been around here for a long time, watching the seasons change and the purple flowers come up. We don't have a corporate office with elevators. Our place is simple and close to where everything grows. The air here smells different during harvest time. We spend most of our hours sorting through the kesar by hand. It’s tedious work and your fingers get stained, but it is what we do. People come from all over just to see the fields, but for us, it is just home. We keep the kesar in jars and try to keep the moisture out. The weather can be tough sometimes, especially when the winters are long, but we manage. My brothers and I handle most of the packing ourselves. We don't have a marketing department or a fancy website that someone else runs. If you call, you probably talk to one of us directly. We just want to make sure the stuff we send out is the same stuff we would use in our own kitchen. It is a quiet life in Namlabal, and we like it that way. No big city rush, just the work and the land.
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