Sri Vasavi Industries Ltd, Rajam, Andhra Pradesh

You can find us on Kurakala Street in Rajam, which is in the Srikakulam district of Andhra Pradesh. The business is tied to the family, specifically under the name of S/O Eswara Rao. We are a local industry and we have been in this spot for a long time. Rajam is a small town where everyone is pretty much aware of what’s going on. Our office and work area are integrated into the neighborhood. It’s not a polished corporate setup at all. It’s a simple place where we manage our daily tasks and handle the industrial work we are known for. Most of our days are spent talking to local people or coordinating with suppliers who come through the district. The weather in Andhra can get very hot, so we usually have a slow start in the mid-afternoons. We don’t use any complicated business language or fancy slogans. We just focus on the work that needs to be finished each day. Our books are kept by hand or on a simple computer, and we spend a lot of time just making sure the production is moving along as it should. It’s a very practical way of living and working. We know our neighbors and they know us. Sometimes people just stop by to say hello while we are working. We like the personal feel of being a local business in Rajam.