About Nuva Fashions – Fashion & Trends in Tiruppur
Our small unit is located at No. 8/ 252 in Periyar Colony. It’s a quiet enough spot most of the time, though you can hear the machines from the other houses nearby. This whole area around Anupparpalayam Post is full of people doing similar work. We mostly focus on fashion items, which means a lot of different fabrics and colors coming through the door every week. The room is usually filled with the sound of sewing machines and the iron steaming. We don’t have a big team, just a few of us who have been doing this for years. We know each other's families and often talk about what’s happening in the colony while we work. The space isn’t very big, so we have to stay organized, or everything would be a mess of thread and needles. We don’t really have customers coming in off the street; most of our stuff goes out to the larger distributors. It’s honest work and it keeps us busy from morning until evening. Sometimes the monsoon makes it hard to dry the fabrics if we’ve had to wash them, but we manage. There is no big marketing plan here, just a group of people who know how to sew and want to finish their tasks before heading home. It’s a simple life in the colony, and we are fine with that.
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