You’ll find Aashirwad Traders in Adajan, right across from the Mittal Complex. It’s a busy spot, and the road out front is always full of cars and bikes. Our shop isn't very large, so we have to use every bit of space we have. The shelves go all the way up to the ceiling. We have a ladder we use to get things down, but it’s a bit wobbly, so we have to be careful. My cousin and I run the place most days. We have a small desk where we keep the ledger and a computer that’s a few years old. It’s a bit slow, but it gets the job done. The floor is concrete and has some cracks here and there. We don't have any fancy decorations on the walls. It’s just a place of business. We get a lot of regular customers from the neighborhood who stop by for a chat even if they don’t need anything. The lighting is a bit yellow and one of the bulbs usually needs replacing. We keep a cooler with water in the corner for anyone who’s thirsty. Adajan is a good place to be, even if it’s a bit noisy. We’ve been at this location for a long time. We don't have a big marketing plan. We just open up, do our work, and talk to whoever walks through the door. It’s simple and it works for us.
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