Alkesh Bangdiwala

I have been running things here at 616, Jeevandeep Complex for a long time. Being on the Ring Road near the Sub-Jail means there is constant traffic and the sound of horns all day. Surat is a busy city and this area is right in the middle of everything. We deal in bangles and it is a business that has been in the family for a while. The shop is full of boxes stacked all the way to the ceiling. It might look a bit messy to an outsider but we know exactly where everything is kept. People come in looking for specific colors or styles and we spend a lot of time showing them different sets. It is a very hands-on kind of job. We don’t have a fancy showroom with glass cases and bright lights like the big stores. It’s a practical space where we do our trading and meet with our regular customers. Sometimes it gets so crowded in the complex that it is hard to move around but that’s just life on the Ring Road. We don’t really bother with big missions or slogans. We just sell bangles and try to give people what they are looking for at a fair price. It is a simple way of living and it keeps us busy from morning until late at night. There is always something new to sort through or a new customer to help.