Fabgenic Brands Llp is located over in Bibewadi, Pune. We operate out of Rajyog Society, specifically in Building A, Flat 204. It’s a bit unusual having a business in a residential building, but it works for us since most of what we do is administrative and brand management. It’s quiet here compared to the industrial zones, which is a nice change. We have a few desks set up and a lot of samples lying around the living room area. Sometimes the neighbors’ kids are playing in the hallway while we’re trying to have a meeting about new designs. We started this because we wanted to do something of our own in the clothing world. It’s mostly just a few of us sitting around laptops and talking to manufacturers over the phone. We don't have a big storefront or anything fancy like that. Most of our work is about figuring out which styles will work and which ones won't. The internet goes out sometimes when it storms, and we all just end up taking a break. It feels more like a home than an office most days. We keep the snacks in the kitchen and everyone makes their own coffee. It’s a simple setup, but it allows us to focus on the clothes without having to worry about a huge overhead or a noisy factory floor right next to us. We just keep working through the design phase quietly.
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