We are located at number 12, very close to the Sahar International Airport in Andheri West. Being this close to the airport means we hear the planes all day long, but you stop noticing them after a while. Swish Gifts is a small shop, and we’ve filled every inch of it with boxes and wrapping paper. It’s a bit of a squeeze sometimes when we get a big shipment in. We started this place because we liked the idea of having a shop in Andheri. The neighborhood is always moving, and there are always people rushing around. Our space isn't very modern; the shelves are made of wood we’ve had for years and the floor tiles are a bit chipped. We spend our mornings unpacking new items and trying to find a place for them on the display. It’s a lot of work keeping things tidy because gifts come in all shapes and sizes. Sometimes the air conditioner acts up, but we just open the door and let the breeze in. We don't have any fancy marketing plans or anything like that. People usually just stumble upon us while they’re walking through the area or if they live nearby. We’ve got a small counter where we handle the payments and a messy back room where we do all the packing. It’s a bit chaotic, but we know where every single item is hidden. It works for us and we just keep at it every day.
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