White Gold Ceramic (edge)

You can find White Gold Ceramic right behind Cyber Ceramic, just off the 8-A National Highway. Some people know our products under the Edge brand name. We’re tucked a bit away from the main road, but you can still hear the traffic passing by all day. Our building is a practical space designed for making ceramics, not for looking pretty from the outside. Inside, it’s a hive of activity with people moving crates and checking the finish on the tiles. It’s a straightforward operation. We don’t have a lot of fancy office furniture or a reception desk that’s always staffed. Usually, if you walk in, you’ll just see someone busy with a clipboard or a phone. We’ve been at this for a while and we know the ins and outs of the Morbi ceramic scene. It’s a competitive place, but we just focus on what’s happening in our own four walls. The work can be repetitive, but there’s a certain rhythm to it that we all appreciate. We don't spend money on big advertising campaigns; most of our business comes from people knowing where we are and what we produce. It’s just a normal workplace with normal people trying to do a decent job every day of the week. Sometimes we have tea breaks together under the shade when it’s too hot in the sheds.