Bharti International Ludhiana Punjab

We are located over in New Shimla Puri, not too far from Kwality Chowk here in Ludhiana. Our place is on 2nd Street. It’s an industrial sort of area, so there’s always trucks and bikes moving through. We’ve been operating out of this spot for a good while. We handle a bit of everything, mostly parts and materials that go out to other places. The name says international, but we feel very local. We’ve got a small crew that knows the ropes. The office is just a couple of desks and a lot of filing cabinets. It’s not the most organized place in the world, but we get the work done. Ludhiana is a tough town for business, you have to be on your toes. We spend a lot of time on the phone or checking the crates. Sometimes the power goes out and we just sit and wait, it’s just part of life here. We don't have a big marketing department or anything like that. We just rely on the people we’ve known for years. My kids think I should get a modern website, but I’m too busy making sure the orders are right. If you’re around Kwality Chowk, you can see our sign. It’s a bit faded from the sun, but it’s still there. We just keep our heads down and keep moving. That’s the way it’s always been for us.