About Astera Gold & Diamonds Llp – Jewellery in Kozhikode
Our shop is right across from Sabha School on the Stadium-Puthiyara Road in Calicut. The official number is 17/666 C8. During the day, you can hear the kids at the school during their break times, which is quite nice. It is a busy part of town with a lot of people moving between the stadium and the Puthiyara area. We work with gold and diamonds, mostly showing pieces to people who are planning for weddings or just want something new. We don't use any high-pressure tactics or fancy talk here. We just put the items on the velvet pads and let people look. Sometimes we have to explain the different karats or how the stones are set, but we keep it simple. The shop has a few stools and a counter that has seen a lot of use. We keep the place clean, but it is a working environment, not a museum. Calicut has a lot of history with gold, so people here really know what they are looking for. We have to stay on our toes. Sometimes we close a bit late if someone is still browsing. It is just me and a couple of others most days. We don't have any big corporate rules, we just try to be helpful and honest about what we have in stock. The rain can be heavy here, so we always have a mop ready for the footprints.
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