We operate Vayga Fashions out of Vaikara in the Perumbavoor area. It’s a nice enough place to be, though it can get quite hot in the afternoons. We deal with fashions, which means our space is always full of clothes and racks. It isn't a huge showroom with bright lights and music. It’s more of a local shop where we keep things simple and honest. Most of our customers are people from around here who have known us for years. Big advertising campaigns aren't really our thing. We just put out what we have and let the items speak for themselves. Perumbavoor is a busy town and Vaikara has its own pace. Sometimes we have a lot of stock and other times the shelves look a bit bare while we wait for new things to arrive. There is no big mission statement written on the wall here. We just show up in the morning, open the doors, and see who comes by. It’s a small team here, mostly just family and a couple of friends helping out. We talk to people like they are our neighbors because they usually are. The work can be tiring, especially when we have to unpack everything, but we don't complain much. It’s just how it goes when you run a business like this. If someone needs a particular size, we just go look for it. No fuss or fancy talk involved.
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