Abc Ideas 7 is over at S-34. It is a small spot, and we like it that way because it keeps things simple. We don't have a big sign or a lobby with a receptionist. When you come in, you are basically right in the middle of where we work. There are usually papers everywhere and a few computers humming along. We spend a lot of time just thinking and trying to figure things out. It’s a quiet kind of work most of the time, though we do have our loud moments when we are debating something. The space at S-34 is just enough for us. We don't need much more than a desk and a good light. We aren't some big agency with a lot of polish. We are just a few people who like to get things done without a lot of fuss. Sometimes we lose track of time and stay much later than we planned, but that’s just how it goes when you’re focused. The neighborhood around us is okay, nothing too exciting, which is good for getting work done. We don't have a fancy story about why we started or what we are trying to achieve. We just wanted a place to work on our own terms. If you are looking for us, we are right there at S-34, probably busy with some new project or another. It’s just us, some coffee, and a lot of work every single day.
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