Sarraf Group

Our place at 64, Dusshera Koti on Amer Road has been around for quite a bit. If you know this part of town, you know it’s the way toward the old forts and there’s always a mix of tourists and locals passing by. Sarraf Group isn't some big corporate office with glass walls; it’s more of a traditional spot where we sit and handle our business. The walls are thick, and it stays relatively cool even when the sun is beating down on the road outside. We spend our mornings checking the books and seeing what needs to be moved. There’s always someone coming in to discuss something, usually over a stool and a glass of water. The Amer Road traffic can be a lot, especially during the festival seasons, but inside the koti, things are a bit slower. We don’t have a big marketing team or anything. Most people know where we are because we’ve been at this address for years. It’s a practical setup. We look at the materials, talk to the suppliers, and keep things moving. There’s no secret to it, just showing up and doing the job every day. Sometimes we sit out front in the evenings just to watch the crowd go by. It’s a good spot to be in, and we’re quite settled here without needing much else to keep us busy. We just keep it honest and stay focused on the work at hand.