Nidhi Sethi(Jain)

Nidhi Sethi(Jain) operates out of 112/W in Chandrakala Colony, which is in Durgapura. It’s a pretty quiet neighborhood compared to the rest of the city. The streets are lined with houses and a few small trees. We keep things very simple here. There aren't any big signs or flashing lights on the building. It’s just a place where work gets done quietly. Most of the time is spent on the computer or talking with people who stop by for a chat. Chandrakala Colony is the kind of place where everyone knows each other, or at least they recognize the cars parked on the street. Being based at 112/W feels more personal than being in a big glass office building. We don't have a staff of dozens of people. It’s a small, focused environment. Sometimes the neighbor's dog barks during a call, but that’s just life in Durgapura. We try to keep our space organized, though papers have a way of piling up on the desk when we get busy. The light in the afternoons is quite nice through the windows. We aren't trying to impress anyone with a polished corporate image. We just do our work and go home when it’s finished for the day. Durgapura is a comfortable spot for us. It’s easy to get to, and it feels like a real community. We’ve been at this 112/W address for some time now and it suits us just fine. No corporate fluff, just a regular place in a colony.