Auto Pins (India) Ltd

If you go to the industrial area in NIT Faridabad, you’ll find us at number 16. Auto Pins (India) Ltd has been in this spot for quite a while. The building is a solid, old-school industrial structure with high ceilings and heavy doors. It gets pretty cold in the winter and really hot in the summer, but that’s just how Faridabad is. The yard is usually full of raw materials and some scrap metal waiting to be moved. Inside, the office is just a small section partitioned off from the main area. It’s not very fancy, just some wooden desks and a lot of filing cabinets that are overflowing with papers. We don't really have a marketing team or anyone to polish our image. We just show up in our work clothes and get to it. The machinery makes a steady thumping sound that you stop noticing after the first hour. Most of the staff live nearby, so there’s a lot of talk about local news and the weather during the breaks. We eat our lunch out of steel tiffins and talk about whatever is on the news. We don't have any big slogans on the wall. We just know what we have to do each day to keep the place running. It’s a bit gritty and noisy, but it’s a living and we’ve been at it for years.