Surender Enterprises

We are based in Naya Bazar, over in the New Layal Pur Extension at number 49. This area is always buzzing with people and traders. It’s the heart of the market, really. We spend our mornings opening up the shop and checking what needs to be delivered. There’s a lot of manual work involved, moving bags and checking quality. It’s not a clean, white-collar job. We get our hands dirty. The street outside is usually blocked with rickshaws and carts, so getting things in and out takes some skill. We’ve been doing this for years, and we know most of the other traders around here. It’s a community. We don't have a website that’s updated every day or a social media manager. We just have a telephone and a counter. People come by, we talk business, and we shake hands. It’s the old way of doing things, and it still works for us. The office is small and filled with samples and invoices. We don't need much more than that. It’s about being present and making sure the goods are what people expect. Sometimes we stay late when the season is busy. It’s just the life of a trader in Naya Bazar. We don't complain; we just get on with it. Every day is a bit different depending on what the market is doing. We just keep our heads down and focus on the stock we have right in front of us.