S V Designer Collection

S V Designer Collection is situated right near the M2k Mall in Rohini. Even though we are close to the mall, our shop is much smaller and more personal. We have a variety of clothes that we’ve picked out ourselves. It’s not a big chain store with thousands of the same item. We have racks lined up against the walls and a few mirrors scattered around so people can see how things look. The shop is usually a bit messy because we are always moving things around or unpacking new stuff. We get a lot of people who are walking to the mall and decide to stop in here instead. It’s a bit quieter than being inside the big complex. We don't have a professional decorator, so the shop looks like it was put together by hand over time. My sister helps me out with the customers, and we usually have a radio playing in the background. We don't use any sales tactics or try to push people to buy more than they need. If something doesn't fit right, we just tell them. It’s more relaxed that way. The street outside can get very busy on the weekends, so we stay open a bit later then. It’s a simple business we’ve built up by being around every day and talking to our neighbors. We like being here because the energy is good and there's always something happening right outside the door.