Patel Kirtikumar And Amritlal Co.

Our firm, Patel Kirtikumar and Amritlal Co., is located at shop number 73 in the New Ganj Bazar in Deesa. This area is the heart of the trade in Banaskantha. Every day, the market is full of trucks and farmers bringing in their produce. We have been sitting in this same spot for a long time, watching the market change. We deal mostly in agricultural trading and related goods. It is a busy environment with a lot of noise and shouting from the auctions. Our shop is simple. We have some desks, a few chairs for visitors, and stacks of ledgers to keep track of the deals. We don't use any fancy software for everything; we still like to write things down and look people in the eye when we talk business. Trust is everything in a place like Deesa. We know the families of the people we trade with, and they know us. Sometimes we sit and drink tea for an hour before even talking about prices. That’s just the way things are done here. We don't have a website or a marketing person. People know where to find us if they need to buy or sell. The dust from the Ganj Bazar is part of our daily life, and we wouldn't have it any other way. We just keep our heads down, work hard, and try to be fair with everyone who walks through our door.