Our office for Vinay Denim Llp is over in Maruti Arcade, up on the second floor. We’re located near the Shivranjani Cross Roads in the Satellite area of Ahmedabad. It’s a good location, though parking can be a bit of a nightmare during the middle of the day. We deal with denim, as you might guess from the name. Inside our space, you’ll find a lot of blue—different shades and weights of denim fabric everywhere. It’s not a very formal office; we usually have the radio playing and we're often just wearing jeans ourselves. We spend a lot of time checking the feel of the fabric and making sure the wash is right. Denim is a tricky business because people are very particular about the texture and the stretch. We don't have a big sales team or a fancy showroom. It's just a few of us here making sure the orders for the garment makers get sent out correctly. Sometimes the couriers are late or a shipment gets delayed, and we have to spend the afternoon making calls to figure it out. We like being in Satellite because it's easy for people to find us, even if the traffic at the cross roads is a mess. We just focus on our work and try to be honest with everyone we deal with. It's a steady life and we wouldn't have it any other way. We handle everything from the initial sample check to the final delivery to the local factories around Gujarat.
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